About Colleen Murphy
I am a professional freelancer with a Bachelor’s Degree in Technical Management with an emphasis on Marketing. While attending college, I found I have a flair for writing – a passion, really. I decided to pursue this passion in combination with the technical aspects of Marketing. As a highly motivated, tech-savvy professional, I have experience in supporting small businesses and nonprofits with traditional and internet marketing. This includes Newsletters, Social Networking, Email Marketing, Website Content, Search Engine Optimization (SEO), and Web Analytics.
In my spare time, I enjoy the Colorado outdoors by hiking, biking, skiing, snowshoeing, walking, running, and being with family and friends. I enjoy craft beer (brewing AND drinking), and will be trying my hand at creating some interesting Melomel concoctions very soon.
As a business owner, you know that Social Media is important. But what are the best ways to use Social Media for your business? And how can you make sure that your efforts are successful? In this guide, we will take a look at tips and strategies for Social Media Marketing success. We’ll cover everything… Read More »
Online Advertising is an affordable way to get your message to a large audience on a small budget. Whether you choose Google Ads, Microsoft Advertising, or the Meta Ads Platform, you will find similar options and structures, making moving between platforms easy. The best part is that you don’t have to spend a fortune. You… Read More »
If you own a business, chances are you’ve gotten an online negative review at some point. It’s unfortunate, but it happens to even the best businesses out there. The important thing is how you handle it. Responding to negative feedback in a positive, professional manner can actually improve your reputation and show potential customers that… Read More »
Many small business owners view email marketing as something of a necessary evil. They know that they need to do it, but they don’t see the point. After all, isn’t email marketing just a way to spam people? Actually, no. When done right, email marketing can be an extremely effective way to reach out to… Read More »
As a small business owner, you know that word-of-mouth can be the best form of marketing. And in the digital age, online reviews have taken the place of face-to-face conversation when it comes to reputation management. But what about local SEO? Here are three simple but effective techniques for improving your local SEO while monitoring… Read More »