Automotive Shop

Colleen Murphy Portfolio Auto ShopEuro-Tech Automotive

Company Overview
Euro-Tech Automotive is a small, family-owned European automotive shop in Golden, Colorado.  For the past 15+ years, Euro-Tech has focused on Customer Service and Transparent Pricing, which has given them a tremendous reputation in the surrounding area.  They currently draw a client base from as far away as Steamboat Springs, Colorado.

My Role:

Since October 2017, I have provided Euro-Tech Automotive with comprehensive Digital Marketing services through Paid Advertising, Website Management, Local and Overall SEO Management, Reputation Management, Social Media, and other assistance as requested.

Client Successes Include:

  • Since October 2017, Euro-Tech’s overall SERP ranking has improved by 93%.
  • Google Ads currently provides 70-80% of calls every week and 50-64% of online Appointment signups.
  • Local Google Business Page currently provides 10-15% of calls each week and 5% of online Appointment signups.
  • Beginning with a database of just over 325 regular customers, through Digital Advertising and Client Nurturing, their customer base has increased by 72%.
  • Until October 2021, I managed their Facebook presence by creating Paid Ads and Organic Posts and Engaging with Followers and other Partners. During the 4 years I managed their Facebook Page, their Facebook following increased by 48%, with an average organic weekly reach of over 500 and an overall Paid weekly reach of more than 5,100.


  • WordPress (Jupiter Theme)*
  • Google Ads
  • Google My Business (Google Local)
  • Bing Places
  • Demandforce
  • Google Search Console
  • Bing Webmaster Tools
  • Microsoft Clarity
  • Facebook (Meta) Ads via Business Manager
  • Organic Facebook (Meta) Business Suite
  • Google Analytics

*I work with a Web Developer to ensure the website is compliant with SEO and Privacy Best Practices and ensure WordPress, the Theme, and all Plugins are kept up-to-date. I also create new Site Content, as needed, to assist with SEO and Ads Reach.